DESCRIPTION OF COURSE TRACK


Are you Tight on Time? 

Are you a time-pressed entrepreneur or creative?  Are you active on social media? Maybe you own a photography business or a catering business. Maybe you do website design, home design, or construction. This course is for you! You have a hundred things to do. You know very business needs to protect its intellectual property. But what does that really mean? And how can you learn what you need to know – and fast! It can get technical but Cultural Qs IP for the People teaches you the essentials you need – you will gain valuable knowledge in short 10 minute segments - so you don’t waste time or lose your investment. 


Your Business is an Investment

You invest time in your business. You invest money in your business. You invest labor into your business. You will need to invest in protecting one of your most important assets. Your intellectual property! But what does that mean? How do you know where to start? Do I need a lawyer now? What if I cannot afford expensive lawyers? What can I do? Cultural Qs School cut through the technicalities to give you the knowledge you need so you are empowered with the knowledge you need to protect your intellectual property assets.


Learn How to Protect Your Investment Now

  • How do you protect your brand? Are some names and symbols better than others?
  • Did you invent something? How do you protect that? 
  • Do I need a copyright or a patent or trademark or all three?
  • How do I protect myself online? 
  • How do I avoid expensive lawsuits? 


Why Cultural Qs School?

Cultural Qs IP for the People will break that down for you so that you know the first steps you need to take to protect your business – even before your hire a lawyer!

This is not a “do it yourself” program. This is about learning enough to know how to cover yourself or to know that it is time to hire a lawyer. I am a lawyer with over twenty years of expertise in intellectual property law. I teach law students. I can teach you too – not how to be a lawyer, but how to access the information you need quickly so you know where to start!



Course 1

Part 1: IP for the People: How to Develop and Protect Your Brand. 

Part 2: IP for the People: Your Brand Gone Global – International Considerations.

Course 2

Part 1: IP for the People: Creators IP - Your Name, Image, and Likeness.

Part 2: IP for the People: Creators IP - Your copyrights.

Part 3: IP for the People: Creators IP – Your trademarks.